Jade Lim, AICI FLC

Founder / Principal Consultant / Image Columnist

Associate Member of AICI (Association of Image Consultant International)

Cerified NLP Practitioner, ABNLP


Jade Lim is an internationally Certified Image Consultant by AICI, a Certified NLP Practitioner by ABNLP, a reputable Image Columnist, a trainer and speaker in Malaysia. She arms with 15 years of combined experiences in Image Branding and and Communication.

With her eyes in picking up the unique beauty in men and women, she works with individuals on the effective use of colors, style, personal shopping, image, makeup, wardrobe planning, business & social etiquette and effective communication skills

What unique about Jade is her ability to connect with people from diverse background. She has always been received feedback such as generous in imparting her knowledge, friendly and helpful to her participants. This is due to her caring and giving nature as an individual who have always willing to go the extra miles for her participants and clients. Her in-depth domain knowledge and her lively and practical approach shaped with human touch had garnered rave reviews from many participants who have been benefited immensely from her program. 

Being the authority in her subject matter, she is invited by NTV7 regularly to speak on Image related subject. As a reputable Image Columnist in Nanyang Siang Pau, she is influential, and she is invited by local Chinese Chamber to speak to the entrepeuneurs on Harnessing the Power of Image for Business Success.    

She has trained corporations from traditional, semi-traditional to creative industries, including Maybank Group, Allianz Life, CIMA, KPMG, Great Vision of ING, SICM of Great Eastern, MCT, B&G, University of Women Association, Sunway, Dell, Getronics, The Star, Maxis, Digi, Star-FM, NTV7, 8TV, TV3, Tonton, Big Tree, FPG Oleochemicals, Bursa, EPIC, Amway, Canasia Network, Philip Wain, Ifilosofie Interior Design, Exxon Mobil, among others. Collaborated with Business Frontier Intelligence, she has trained participants from many Government Agencies including The Prime Minister Department, RISDA, Selia Ekuiti, Kumpulan Pendidikan YPJ, UITM, Universiti Sultan Zainal Abidin, Perbadanan Labuan, Sabah Electricity, Sabah Air Aviation, The Ministry of Defence Sabah and many more. 

She was a Beauty Trainer in Amway Malaysia, travelled around Malaysia and Singapore, conducting Product, Skin Care and Makeup Workshops for independent business owners. Her other background including many years of enriching experiences as a Journalist, Translator and Marketing Specialist. Her previous achievements included winning two major journalist awards from Ministry of Domestic Trade and Consumer Affairs in 1999 and Digi Telecommunications in 2002.

A certified PSMB trainer, Jade is well-verse in English, Bahasa Melayu and Mandarin. She is an associate member of AICI (Association of Image Consultants International), the Founding Secretary, former Vice President Education and currently the President Elect of AICI Malaysia, contrubuting to the upgrading of Image Consulting standard in Malaysia. She is certified by one of the pioneer Image Establishments in Malaysia Swet Advancement Centre and was appointed as the Head of Professional Image Courses. She is further certified and accredited by International Image Institute Canada, Ferial Image Consultancy Australia and Body Beautiful USA. Her knowledge advancement in NLP making a her a highly impactful trainer in delivering results.  

Jade’s primary goal is to help organizations achieve their business success by empowering their people with the sustainable mindset and skillset.  

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